Story 8.1K 342 
Sofia Ramirez Rights secured $20
For brands running creators in-house
Find, manage and
Find, manage and
pay your creators.
Start with the creators you already have, or source new ones. Run briefs, content, usage rights, and creator-handle ads in one workflow. Then pay your creators, all in the same place.
No spreadsheets, no DM inbox, no chasing permissions one by one.
UGC Campaign Budget $1,000 · $200 left
Post 21.4K 1,312 
Ava Mitchell Rights secured $240
Story 8.1K 342 Sofia Ramirez 
Reel 48.3K 2,204 
Jake Sullivan Partnership ad $320
Ava Mitchell @avamitchell US · Female Creator profile 24.8KTotal followers 12.1KAccounts engaged 182KAccounts reached 46.2%Hook rate 4.7%Interaction rate 78% women · 18‑24Audience
Sofia Ramirez @sofia.ramirez US · Female Creator profile 38.5KTotal followers 15.2KAccounts engaged 265KAccounts reached 51.8%Hook rate 5.2%Interaction rate 71% women · 25‑34Audience
Jake Sullivan @jakesullivan US · Male Creator profile 61.2KTotal followers 18.4KAccounts engaged 490KAccounts reached 38.5%Hook rate 3.1%Interaction rate 63% men · 18‑24Audience
The problem
Three jobs, three separate messes.
01
Finding new creators means hours of scrolling and cold DMs that mostly go nowhere. A week later, the list is stale.
02
Managing the program lives in DMs, spreadsheets, and screenshots. Briefs, posts, usage rights, and ad permissions, all tracked by hand.
03
Paying is a month-end scramble: amounts reconciled from chat threads, transfers sent one by one, and no single record of who got what.
What ImpulsFlow does
Everything between finding
and paying, in one place.
One workflow
However you start, it stays one loop. Source new creators or bring your own, then communication, content, usage rights, creator-handle ads, and payouts all live in the same place instead of five disconnected tools.
Find new creators
Source creators that fit your brand and audience, vet them with real data, and pull them into the same workflow as the roster you already have.
Verify, get rights, reuse
Verify each post and story, secure usage rights with clear scope, then download the content and repurpose it across your own ads, email, and product pages.
Ads from the creator's handle
Turn the best content into ads that run from the creator's own handle, using Instagram's native partnership ad code.
Engagement and audience insights
Likes, comments, shares, saves, and views on every post and story, plus follower counts and audience analysis per creator, from public profiles.
One place for every creator
Existing roster or newly sourced, every creator lives in one communication thread, and every post and story lands in one library.
Payouts from your own PayPal
Optional, and always under your name: send payout batches through your own PayPal account, or just record the payments you make on any other rail. Nothing to migrate, no money held by us, no cut.
How it works
Three steps, start to payout.
Find or add your creators
Source new creators with ImpulsFlow, or add the ones you already work with. Briefs and communication live in one place.
Collect and approve
Creators submit content, you verify it, gather usage rights, and keep everything in your library.
Reuse and pay
Reuse the best content for your own paid ads or run it from the creator's own handle, see engagement and audience insights, and settle up your way: send payouts from your own PayPal account, or track the payments you make elsewhere.
Who it's for
DTC and e-commerce brands running creator or Partnership Ads in-house, where finding, managing, and paying creators by hand has become the bottleneck.
Why it's different
One loop, not five disconnected tools.
Creator sourcing, content, creator-handle ads, usage rights, communication, and payouts sit together, instead of being stitched across a spreadsheet, a DM inbox, and a folder of screenshots. The creators are yours and the money moves from your own PayPal account; ImpulsFlow runs everything in between.
Sourcing Content Verify + rights Creator-handle ads Payouts
Less admin. More time for the brand.
See ImpulsFlow on your own program.
Book a short demo and we will walk through how ImpulsFlow finds, manages, and pays your creators in one place.